The 2017 Electronic Entertainment Expo (E3) in Los Angeles will be open for everyone. The annual tech event, which features the launch of highly anticipated game consoles and video games, has always been an industry-only event. This year, the people behind the event decided to welcome consumers into the 2017 E3 floor. However, it is not for free.

The three day 2017 E3 event in Los Angeles will begin on June 13 and will end on June 15. The event will be held at the Los Angeles Convention Center.

According to Gematsu, the annual trade fair will open its doors to consumers for the first time. The announcement was made recently by the Entertainment Software Association. The announcement was made via the E3 official twitter account.

The video game industry annual trade fair has only welcomed those who are part of the industry or press people covering the event in the past. The first time that the industry only event invited consumers into the Los Angeles Convention Center during the event is back in 2015 when an estimated 5,000 of the biggest fans of the gaming industry were invited to the event.

A total of 16,000 tickets will be made available for the consumers once the E3 ticket sale goes live. The first 1,000 2017 E3 tickets can be purchased for $149 each. The other 15,000 E3 2017 tickets will cost $249 each.

The E3 2017 ticket sale will open on Feb. 13 at 12pm Eastern or 9am Pacific. Video game fans can purchase their tickets at the E3 Website here.

According to IGN, those who are able to purchase E3 ticket will have an access to the E3 show floor for the entire three-day event. 2017 E3 ticket holders will also have an access to gamer events and discussions.

The 2017 E3 gamer events and discussions will feature leading figures in the video game industry. Specifics and other details of the 2017 video game trade fair will be announced at a later date.