HTC is gearing up to release its upcoming and highly rumored HTC M7 Android smartphone. Per reports, the M7 is already in development and is expected to be even more high-end than the previously released Droid DNA.

The name of the device popped up in a report by an analyst, citing enthusiasm over the M7 as cause for market optimism towards HTC. However, if this new smartphone actually comes out next year, it could prove to be a savior for the company as HTC is currently struggling against dominant companies like Apple and Samsung, and the competition has taken its toll on the struggling manufacturer.

According to Focus Taiwan, HTC is preparing for the production of the HTC M7 - its next flagship phone. The source also claims that HTC is working with its semiconductor and casing suppliers to secure just enough components to build at least 4 million to 5 million HTC M7s in Q1 2013.

“The market's growing optimism over HTC's better-than-seasonal sales in the first quarter of next year, and the expected launch of its 2013 flagship model "M7" in March, has fueled its share price recently, said CK Cheng, a Taipei-based analyst at CLSA,” the report states.

Reports also claim that based on CLSA's checks with supply chain, HTC has asked casing and semiconductor suppliers to ready 4 million to 5 million M7 components in the first quarter of 2013 “compared with CLSA's estimated total shipments of 7 million for HTC in the current quarter.”

However, details about specifications that will be arriving with the HTC M7 are still a mystery at this juncture, but it’s being said that the device will outclass all of HTC’s phones from 2012 and feature the latest version of Android.

It is also assumed that the most powerful Qualcomm processor will be included, alongside the amazing 1080p Super LCD3 display that’s currently featured on the Droid DNA and HTC J Butterfly.

The HTC M7 will most likely make its debut at Mobile World Congress in late February.

Currently, per a Reuters report, HTC’s decline continues to happen and after the crumbling profits in the third quarter, October’s numbers are also down by 61 percent compared to the same period of last year.