Fitbit has gone on to become one of the bigger names to watch out for in terms of smartwatch manufacturing, which recently may be preparing to go up against the Apple counterpart. The company has been known to acquire a few other smartwatch firms in what is seen as an attempt to get ahead of the race.
According to Apple Insider, a few new firms have been bought by Fitbit, one of them being the Pebble, an indie smartwatch company, in December 2016. After which, Fitbit went on to get Vector, a European smartwatch company, handled by former executives from Citizen, Bulova and Timex-traditional known watchmakers.
Vector also admitted how they would push through with new amazing products, features and experiences, merging with the outstanding technology and advancements of Fitbit along the worldwide market. As for their products, Blaze, the entry that launched in the market early 2016, is the company's first great contribution into the smartwatch industry. Difference-wise, the Fitbit monitors the heart rate and exercise details automatically once the user starts their exercise regimen, whereas the Apple Watch requires the user to get an activity to track.
Another difference that favors the Apple opposition is how it presents numerous notifications if necessary and a plethora of apps found in the watchOS App Store. During the recent CES 2017 event, Fitbit Chief Executive Officer James Park mentioned how his company could eventually utilize the skills of Pebble and Vector by creating a hardware platform that can run third-party apps; primarily for an app store eventually.
With the company being vigilant about going up against Apple's watch offering, fans are also urged to compare the price ranges of both. The existing Blaze is rated $199, whereas the Apple Watch goes for $269.
While Fitbit was successful in getting other competitors in the mix, Jawbone was not too loose with giving their rights to the company. Financially, the offer was said to have been quite short and Jawbone did not accept, as previous reports from Financial Times delivered.
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