Not a day goes by without an iPhone 6-related rumor, and the latest report now pegs the launch date for Oct. 14.

The iPhone 6 is one of the most highly-anticipated devices of this year and is widely expected to make its debut this fall. So far, various reports have pegged the launch for September, pointing to an unveiling on Sept. 9 and a commercial release on Sept. 19. According to a new report, however, the iPhone 6 may not hit retail until October.

The new information comes from MacRumors, which claims to have spoken to a source "citing an internal Apple Retail Store meeting."

"The source notes that a senior Store Leader mentioned October 14^th as being an 'immense' day for Apple, adding that the whole month of October would be very busy for stores and the company itself. Apple is also said to be planning a media event for Tuesday, September 16, coming a month ahead of the device's launch," MacRumors reports.

The October launch date for the iPhone 6, however, seems a bit odd. Not only has Apple traditionally released iPhones in September, but it has also scheduled commercial launches to fall on a Friday. The Oct. 14 launch date mentioned in the new report would be on a Tuesday, which doesn't really fall in line with previous Apple launches. The purported announcement event on Sept. 16, on the other hand, would fall on a Tuesday, which is when Apple typically unveils new products.

While setting the iPhone 6 retail launch for a Tuesday would definitely be a change from past years, MacRumors' source claims that Apple will start iPhone 6 sales earlier in the week due to high customer demand, as well as "an ample supply due to a large production effort."

It still remains unclear at this point whether Apple will launch both the 4.7- and the 5.5-inch iPhone 6 models at the same time. Recent rumors have indicated that production issues would delay the launch of the 5.5-inch model, but it's all in the rumor state for now.

The purported launch dates mentioned so far for the iPhone 6 are also based solely on leaks and speculation, so take everything with a grain of salt until Apple makes an official announcement.