Having a website that's compatible with mobile users is a great way to increase the traffic; however, having high SEO is even better. SEO, or search engine optimization, is what Google, Bing, and others use to prioritize websites. Users view the best websites first, based on their search.

You want your website to be one of the first to appear on these search engines to increase how many people use your site. If you're thinking, my SEO sucks, don't worry. We're going to go over ways to boost your SEO for your mobile-friendly website.

Use Keywords

Keywords and determining how relevant a website is based on what a user searches is a crucial factor. You'll want to fit in as many words and phrases that will direct someone to your site.

For example, if you sell cars, your website should include not only "cars," but also, "vehicle" "automotive," and other vocabulary. Then, also add phrases such as "Do you want to buy a new car?" If a person searches, "I want to buy a new car," your website will be chosen because it contains the keyword phrase the user searched.

There's a balance when doing this, though. You don't want to keyword stuff, so it's obvious to a viewer or even distracting. However, you need to have plenty in there to help your SEO.

Update Your Content

Another factor that's considered is how active the website is. SEO wants to provide the most up-to-date and accurate information for users, so if you haven't changed your website's content in a while, maybe it's time to add some things.

Creating a blog and posting a new article once a week is a great way to do this. You can post product reviews, expert tips, a loyal customer's story with your brand, topics related to your business, or about yourself.

Your clients will see that you're passionate about your work, and it will help build your website.

Increase Site Speed

We've become an impatient society now that everything is at the tip of our fingers. Users don't want to wait for a site to load. You'll lose over half of potential viewers if your website doesn't load within three seconds.

Resizing your images to be smaller files can help make your site load quicker. Other ways to increase your speed is by minimizing HTTP requests, reducing server response time, and having an independent host.

The Bottom Line

Simply having a mobile-friendly site won't increase your traffic, you have to work on your SEO as well. You can do this by including more relevant keywords, updating your content, and decreasing your site's loading time.