Rumors of an ASUS-made Google Nexus 10 are gaining momentum, as an inventory listing allegedly for a PC World store in the UK has now emerged.

ASUS made the first- and second-generation Google Nexus 7 tablet. LG made the Google Nexus 4 smartphone, and the company will reportedly be behind the Nexus 5 as well. Samsung made last year's Google Nexus 10 slate, but it appears that the next-generation Nexus 10 will now come from ASUS.

The newly-leaked image shows what looks like an inventory listing on a computer in a UK PC World Store. The leak was posted by Twitter user @Rage06, presumably an employee at the store in question. The listing consists of a "Google Asus Nexus 10," with a retail price of £349.99.

Famous tipster @evleaks followed up with his own tweet, saying that @Rage06's leak "seems legit." Generally @evleaks has a good track record when it comes to outing yet-to-be-announced devices.

The current Nexus 10 tablet comes from Samsung. The 16GB currently costs £319.99, while the 32GB version goes up to £389.99. In the U.S., the 16GB and 32GB Nexus 10 retail for $399 and $499, respectively. The next-generation Nexus 10 will likely come with a $449 price tag in the U.S., but the fact that only one model is listed makes it difficult to determine the storage capacity.

One theory is that Google could launch the new Nexus 10 in a single storage configuration - 32GB - and sell it for $50 less than the corresponding variant of the current-generation tablet. On the other hand, the new Nexus 7 launched with a higher price tag than the previous generation, and the Nexus 10 may follow the same pattern.

The Nexus 10 is expected to sport significant improvements over its predecessor, including a high-resolution display, a Qualcomm Snapdragon 800 processor and 2GB of RAM. The new tablet may also run the recently-announced Android 4.4 KitKat, which is rumored to launch in October alongside the Nexus 5 smartphone. The new Nexus 10 may launch at about the same time.

Google recently cut the price of its current-generation Nexus 4, suggesting that the Nexus 5 is on its way. The company has not, however, dropped the price of the Nexus 10, which could point to a later release.

Keep in mind, however, that Google has made no announcement regarding its next-generation Nexus 10 tablet, so it's all in the rumor state for now. This leaked inventory listing may or may not prove to be accurate, and it remains unconfirmed at this point whether ASUS will indeed make the next Nexus 10.