Intel may appear to be the only chip manufacturer dominating CES 2017 with its advanced tech announcements; however, AMD had the perfect timing of unveiling its own product. The new Ryzen chips integrating the new Zen structure that offers great improvements, emphasizing that it won't give way any quarter for its rival.

Zen Chip Offers Better Performance

The chipmaker has just revealed its latest generation structure, Zen that the company claims as a technology that sports an aggressive development to its exclusive Excavator architecture.

This is reportedly the technology that would compete and would probably put AMD up with Intel which the public can possibly test its performance in March. It will be embedded in a Ryzen CPU known as AMD's chip technologies' public face.

Zen Chip Lifespan

One great improvement of this chip is its four-year lifespan. AMD reportedly wants to release processors that have a bigger impact on performance compared to its predecessors.

As per AMD's chief technology officer Mark Papermaster's statement with PCWorld, they would be having a different approach from Intel that have followed a two-year "tick-tock" release pace with lesser performance gap in between CPU architecture releases.

A "tick" in Intel's tick-tock cadence represents a CPU release built on a smaller process technology than its predecessor. The "tock" is a completely new architecture released on the same manufacturing process.

Furthermore, AMD doesn't aim to let its users wait for four years before new processors arrive. They will likely release new CPUs every year but the improvements made will be more than just minor upgrades such as improvements consisting power efficiency and a few performance optimizations.

AMD vs. Intel

The Zen chip may have successfully stolen the spotlight from Intel's Kaby Lake processor with a promise that its rollout will not be through paper launch since it will be immediately available from the first day of release.

The Zen chip includes great improvements, some of which are increased processing power, overclocking capability and machine learning skills. Though AMD Zen processor has sidelined Intel's Kaby Lake, AMD has to put up with Intel's upcoming chip that would be much more innovative.